Year approaches, some manufacturing province after another came the news of the closure of the plant caused a lot of people's attention.
Is called the manufacturing capital, Wenzhou manufacturing glasses, shoes, lighters civilized world, is now experiencing manufacturing industrial hollowing, shoes, lighters and other proud aura industry is losing.
In previous years, Wenzhou shoe Spring Festival just put a week off, and this year, a lot of shoe from the month before the Spring Festival holiday. Small shoe factory production lines shut down, just opened a large shoe factory production line maintained. Lighter enterprise looks bad, metal lighters do not conform to people's consumption demand, affected by the economic environment, reduce foreign orders, domestic labor, materials, land costs rising year after year, corporate profits increasingly thin, lighter business more difficult ...... Last year was a tough year, Wenzhou manufacturing, manufacturing profit margins, switch to real estate are also affected by the real estate crisis, Wenzhou manufacturing days are more difficult.
December 5, 2014, on behalf of the well-known mobile phone parts factory in Suzhou Science and Technology declared bankruptcy, build, build science and technology on the occasion declared bankruptcy, also located in Suzhou Nokia parts supplier Hong Hui Technology also announced closing discontinued. Both companies are part of the local large enterprises, while a brilliant staff of twenty thousand people. Build science and technology was the iPhone screen supplier, and later with millet also had several years of cooperation, Hong Hui Technology mainly produces all kinds of mobile phone keypad, mobile phone magnesium alloy casing, car stereos and other plastic parts.
Manufacturing is facing the same crisis as well as the manufacturing-intensive Guangdong. Dongguan, for example, according to statistics in October 2014, there are more than a dozen large-scale factories in Dongguan bankruptcy, mostly foundry. Industry insiders estimate that there are at least before the Spring Festival, Dongguan hundreds of large factories closed down or stop.
Yangtze River Delta, Pearl River Delta manufacturing companies get together, the level of production, manufacturing scale varies greatly, according to market superior and eliminating the law, there are dozens of business failures are nothing new year. But the province each manufacturer spate of business failures, but unlike in the past, this is worth pondering the reasons for business failures.
Market development in the ongoing cycle of supply and demand in the manufacturing sector as well. From the supply point of view, to support the development of the manufacturing sector is labor, capital and total factor productivity; from the demand point of view, to support the development of manufacturing investment, consumption and net exports pull. Now manufacturing a crisis, a large supply and demand situation is changed.
On the supply side, the first labor supply shortfalls, and now Chinese labor force has not be compared with previous years. At present, China is showing a reduction in workforce trends, the population aged 15-59 from 2011 to 2012 has shrunk from 660 thousand to 945 million people, while the number of working-age population from 2011 to 2014 dropped by 5.6 million vertices. China's National Bureau of Statistics, Mr. Ma also said that in 2012, he saw the first decline in the working-age population, the country should attach great importance to this fact.
We can say that 2012 was a turning point in China's demographic dividend, the working-age population gradually decline after 2012. China's GDP growth in 2012 than 10 years since the first drop to below 8% would not be a coincidence that the inflection point in the population. Labor population decline, it will affect labor supply, inadequate labor supply, labor costs will rise. Business failures from the above cases, the high cost of labor in order to influence the development of enterprises has become a big reason.
From the demand side, China has relaxed monetary policy poses a serious investment overrepresentation. According to statistics, in 2012 China's fixed asset investment to GDP ratio reached 46.1%, much higher than the world average of 23.8%. Investment to stimulate demand, but also stimulated the development of the manufacturing sector, but extensive, only concerned with the amount of product, size, while ignoring the product quality, production technology do not pay attention, do not focus on innovation and development, which in turn can affect satisfy the demand.
To build science and technology above and Hong Hui technology, for example, to build science and technology in Apple products and processing time doing, according to Apple's sales growth outlook has expanded its production facilities, but these devices are mainly used iPhone4s previous models, since last year, Apple The company introduced a thinner screen asks iPhone5 and iPhone6, build science and technology products will not be able to adapt, and ultimately its technological backwardness, the yield is too low, the cost is too high to be excluded Apple suppliers list. Hong Synology mainly for the production of Nokia mobile phone keypad, with the emergence of touch screen mobile phone, keys on your phone can not meet the market demand. Nokia did not keep up with demand because of the pace and out of the market, imagine the fate of Hong Hui technology.
Chinese manufacturing industry for over ten years, most of the remains at the low end of the industry chain, low profits do not say, product technology but also keep up with market developments, in this case, if the market if there are problems, enterprises unsustainable . On the supply side factors can not be changed if the demand side factors do meet again change, China manufactured a few years will disappear. Made in China, it is time to do some upgrade.
How do I upgrade? Take the brand development path.
China has always been known as a manufacturing country, the brand small country, famous for manufacturing, there is little to show for the brand, which want long-term development of the manufacturing industry is not a good thing. Throughout the centuries of foreign development companies, and both are brand line. From production, technological innovation, improve management, it would be the ultimate product. Remember the Princess Kate Wedding wear that piece of lace wedding dress it? Lace wedding dress production process and technology to provide businesses rely lace progressive, specializes in providing our customers the ultimate lace products (one inch lace production requires two half-time workers), this enterprise has been alive for centuries, is still very Good places to live, specifically for high-end brands offer lace.
In modern times, especially with the arrival of the mobile Internet era, people's consumption concept has changed, "simple and crude" products have been unable to meet the development needs of the market, manufacturing enterprises are to develop, to go brand line, will to achieve the ultimate product. How to achieve the ultimate? Only enhance total factor productivity. Total factor productivity include technological progress, resource allocation, technical efficiency and institutional and management innovation, etc., requires companies in the development process should not only focus on quantity, but also pay attention to quality.
Enhance total factor productivity, which is for manufacturing industrial upgrading, so that the process of manufacturing the brand. China Manufacturing To defuse the current crisis, the only way to enhance the total factor productivity, and the future of Made in China, its meaning will be more reflected the brand and innovation, rather than simply imitate and copy.
Unlike the daily use commodity, the machinery is one time investment, so before purchasing them, we should pay attention to the suitable machines.
Germany machinery are long time usage life, also Japanese equipment are with good quality, meantime, their price is too much high comparing with some Chinese machines with stable quality and same function but with good price.
Pearl
Emily